How We Work

Our Philosophy: Pulse Economics works as a strategic partner, not a transactional service provider. Our approach is defined by clarity, rigour and decision-readiness. We focus on understanding the decision context first, then designing work that is proportionate, defensible and aligned to how evidence and strategy are assessed in practice. Every engagement is tailored — but our way of working is consistent, transparent and predictable.

Our Engagement Model

1. Clarify the Decision Context

Every project begins with a clear understanding of:

• The decision(s) to be supported (e.g. PBAC, MSAC, pricing, policy funding)
• The audience (committee, payer, policymaker, investor)
• The constraints (evidence maturity, timelines, resources, policy context)

This ensures work is designed to answer the right questions, not just deliver outputs.

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2. Scope Strategically

We work with clients to define a focused, decision-led scope, identifying:

• What is essential to support the decision
• What is nice to have
• Where uncertainty is most material
• Where additional analysis will (or will not) change outcomes

Scopes are designed to be efficient, defensible and proportionate.

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3. Deliver with Rigour and Transparency

Our delivery approach emphasises:

• Clear analytical methods and assumptions
• Regular check-ins and early testing of ideas
• Transparency around uncertainty and limitations
• Integration across evidence, modelling and strategy

Draft outputs are shared early where appropriate, allowing refinement before finalisation.

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4. Interpret, Not Just Analyse

A defining feature of how we work is interpretation.

We do not simply present results — we explain:

• What the findings mean for the decision
• Where risks or sensitivities lie
• How results are likely to be interpreted by evaluators or payers
• What trade-offs decision-makers will focus on

This ensures outputs are decision-ready, not just technically correct.

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5. Support Review, Submission and Decision-Making

Where required, we support:

• Internal review and alignment
• Response to evaluator or committee questions
• Iteration following feedback or new evidence
• Strategic advice post-decision

Our goal is to remain a trusted advisor throughout the decision cycle, not just at the point of delivery.

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How We Engage

We work flexibly, depending on client needs and context. Engagements may include:

• Short, focused advisory projects
• Discrete workstreams within larger programs
• Ongoing strategic support across development and access phases
• Collaboration with internal teams and external advisors

We adapt our style to complement existing capabilities while providing independent, expert insight.

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What Clients Can Expect

Clients consistently tell us they value:

• Clear thinking and direct advice
• Strong understanding of HTA, payer and policy realities
• Transparent assumptions and defensible analysis
• Practical recommendations grounded in evidence
• A collaborative, low-friction working relationship

We aim to be rigorous but pragmatic and always focused on outcomes.

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Why This Approach Works

Our way of working is shaped by:

• Experience evaluating PBAC and MSAC submissions
• Deep involvement across HTA, policy and commercial decisions
• Understanding how evidence is scrutinised in practice
• Recognition that uncertainty is inevitable — and must be managed, not ignored

This enables us to deliver advice that is credible, proportionate and aligned to real decision-making.

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